The role of planning in your entrepreneurship journey



Later in this book, we’ll examine takeaways  top entrepreneurship literature; theory, and wisdom gathered over the last 100 years. For now, I’ll give you a few of those takeaways with which to approach this book.

Planning is necessary. But over-planning can lead to stagnation and procrastination. The goal of planning is confidence, decisiveness, and action, not more planning. An ideal plan has natural strategies for you to begin executing sooner rather than later. Execution is key.  

From my experience in business on my own and in coaching entrepreneurs, I observe that starting already puts you ahead  50% of everyone out there because most people never start.

As you work on your business, with persistence, you will become better than 60%, 70%, and eventually even 80% of everyone out there. That is well above average, but it isn’t enough. You don’t win by beating the average. You win by being the best. After you start, continuous work and experience in your field will make you better than 90% of the competition, and eventually, you will win big when you begin to execute at the top 1-2% level.  

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